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Media Intelligence : MT Resource Guide 2012
From the Award-Winning stable of Media Titles 2004 Magazine of the Year 1997 Specialist Magazine of the Year 2004 Consumer Magazine of the Year 1996 Magazine Launch of the Year 1996 Specialist Magazine of the Year 1995 National Award for Marketing Excellence 1995 NSW Award for Marketing Excellence To AdverTise conTAcT – john blondin, MediA direcTor p: 02 9388 7558 • f: 02 9337 6232 • e: firstname.lastname@example.org Supported by and working with mediatitles the advertising and marketing resource guide 2009/2010 advertising and marketing trends + strategy 2013edition Archived editions an important sales and marketing initiative designed for advertising deCision makers reAch And dAtA integrity: • Readership 20,000+ • Currently being audited under CAB Audit • digital emagazine is circulated through our linking strategy to a wide readership (daily and weekly) over 12 months. • distribution 4500+ copies by controlled circulation to high level decision makers in all media and marketing sectors n A quality publication in both print and digital formats. n incisive editorial written for advertising decision makers. n Interviews with high profile media industry executives. n An essential blue print on the ever changing publishing landscape of print and digital brands. n Many case studies reflecting cross platform publishing initiatives. n online archives represent a tangible historical record of media performance and statistics as well as influential industry leaders’ views on trends, 2007/08edition2009/10edition media trends+strategy 2009/10intelligence financial year edition z $14.95 view online edition at www.mediabiznet.com.au features Technological change levels the playing field Media 2009 – industry leaders comment on “The State of Play” interviews John Sintras CEO, Starcom Megan Clarken MD, Nielsen Online Stuart Mitchell CEO, Mitchell Communication Group Anne Parsons CEO, MediaCom Brian Craighead MD, Prime Digital Media Prema Perera CEO, Universal Magazines Joe Pollard CEO, ninemsn Richard Freudenstein CEO, News Digital Media David Gardiner CEO, nextmedia Rob Edwards CEO, ADMA Brendan Hopkins CEO, APN News & Media Joan Warner CEO, Commercial Radio Australia ... and over 30 more senior media executives – insight– digital revolution removes the barriers The direction of major media platforms in 2009and beyond. cross media packages chase advertising dollars Pick the mix with media choice packages across various media disciplines. Free tv harnesses engagement & interaction Government legislation set to lift the value and potential of the medium. social media oFFers commercial opportunity How to monetise is the question. out oF home liFts the bar New measurement aims to boost adspend. 2011edition2007/08edition consumer /// business /// custom /// online mediatitles the advertising and marketing resource guide 2009/2010 $9 .95*(IncGST) trinations&bledisloecupspecial playerfeature Battlefor theBledisloe PrintPostApproved-PP224733/00028 s i gnupon li neforourweek l yn ews l etter FREE tr i nat ions upforgraBs fro m thearchive comprehensive lists of publishers and publications incorporating digital and brand extensions 2009/10edition2012edition2011edition DigiOpeningPg_MTRG_12.indd 4 28/6/12 5:28:09 PM
Media Trends+Strategy 2012
MT Resource Guide 2013